Why Every African Business Needs a WhatsApp Catalogue in 2025
Sharing individual product photos over WhatsApp is costing you sales. Here is what a proper online catalogue does for your business — and how to get one in minutes.
Here's a scenario every African entrepreneur knows: a customer asks "what do you sell?" and you spend 20 minutes sending them photos one by one over WhatsApp.
A digital catalogue solves this instantly. One link. All your products.
The numbers don't lie
Sellers who move from manual WhatsApp selling to a proper catalogue typically see:
- 3× more inquiries converting to actual orders
- 50% fewer "what else do you have?" questions
- Higher average order values because customers discover more products
What customers expect in 2025
Your customers are comparing you to Jumia, Takealot, and Amazon. They expect to see all your products and know what's in stock before they reach out.
WhatsApp Business Catalogue vs. Gulacart
WhatsApp Business has a built-in catalogue but it has limits: 500 product max, no cart, no order management, no analytics. Gulacart gives you all of that plus a shareable link that works on any browser.
Getting your catalogue live today
- Sign up on Gulacart (free, 2 minutes)
- Add your top 10 products with photos and prices
- Share your store link in your WhatsApp status and bio